CREATIVE DIRECTION +

PHOTOGRAPHY +

GENERATIVE AI

Collaborated

CREATIVE DIRECTION

CREATIVE DIRECTION +

with brands like

PHOTOGRAPHY

PHOTOGRAPHY +

nike, Apple,porsche

GENERATIVE AI

GENERATIVE AI

and bmw.



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bio

I’ve had a camera in my hand for most of my life. I started out photographing actors, collaborating with other creatives, and learning how to tell a story in a single frame. From there, I led campaigns for major clients, moved into creative direction, mentored teams, and built a dog apparel brand from scratch.

Over time, I realized the creative process is often more complicated than it needs to be. Too many teams are held back by slow, manual workflows that drain time and energy. Once I started integrating generative AI and automation into my own process, I saw how powerful these tools could be. Not as a replacement for creativity, but as a way to support it. Freeing teams up to focus on ideas instead of repetitive tasks.

Today I help agencies build smarter systems for creative work. I use AI tools to speed up concept development and no-code platforms to automate production workflows. Whether it’s visual content, campaign execution, or just getting files from point A to point B without a dozen Slack messages, I focus on making the process smoother and the output better.

CAREER HIGHLIGHTS
• Produced campaigns for clients including Disney, MTV, Warner Bros., and Hollywood Records.

• Worked with high-profile talent including Jesse McCartney, Paris Hilton, and Meagan Good. Published in People, Elle, Popstar, DNA, and Instinct Magazine.

• Built and scaled a six figure niche e-commerce dog apparel brand, overseeing everything from product management and design to marketing and creative strategy.

• Led creative teams as photographer, art director, and creative director, overseeing all aspects of production and post-production. Successfully managed and executed projects that generated millions in revenue.

SKILLS
Creative Direction | Generative AI | AI Automation | Prompt Engineering | Content Creation | Brand Strategy | Workflow Automation | Digital Marketing | E-Commerce | Project Management | No-Code Development | Visual Storytelling

LET'S CONNECT
If you’re working on something exciting, enjoy generative AI or just want to chat, please feel free to send me a message! You can reach me here.

I’ve had a camera in my hand for most of my life. I started out photographing actors, collaborating with other creatives, and learning how to tell a story in a single frame. From there, I led campaigns for major clients, moved into creative direction, mentored teams, and built a dog apparel brand from scratch.

Over time, I realized the creative process is often more complicated than it needs to be. Too many teams are held back by slow, manual workflows that drain time and energy. Once I started integrating generative AI and automation into my own process, I saw how powerful these tools could be. Not as a replacement for creativity, but as a way to support it. Freeing teams up to focus on ideas instead of repetitive tasks.

Today I help agencies build smarter systems for creative work. I use AI tools to speed up concept development and no-code platforms to automate production workflows. Whether it’s visual content, campaign execution, or just getting files from point A to point B without a dozen Slack messages, I focus on making the process smoother and the output better.

CAREER HIGHLIGHTS
• Produced campaigns for clients including Disney, MTV, Warner Bros., and Hollywood Records.

• Worked with high-profile talent including Jesse McCartney, Paris Hilton, and Meagan Good. Published in People, Elle, Popstar, DNA, and Instinct Magazine.

• Built and scaled a six figure niche e-commerce dog apparel brand, overseeing everything from product management and design to marketing and creative strategy.

• Led creative teams as photographer, art director, and creative director, overseeing all aspects of production and post-production. Successfully managed and executed projects that generated millions in revenue.

If you’re working on something exciting, enjoy generative AI , or just want to chat, please feel free to send me a message! You can reach me here.

WORK

EXPERIENCE

Generative AI + Automation Consultant

(FLUENTMACHINES)

2024—present

Creative Director + Generative AI Artist

(FROST MEDIA)

2020—present

Creative Director

(oui oui frenchie)

2018—2021

Creative Director

(excelsior)

2016-2019

Art Director

(excelsior)

2010-2016

Photographer

(excelsior)

2005-2010

CLIENTS & PUBLICATIONS

CLIENTS &
PUBLICATIONS

Get in touch